The FaceViewers will gain access inside the world of modeling with “The Face,” which features three teams of models, each led by supermodel coaches Naomi Campbell, Karolina Kurkova and Coco Rocha. The coaches will scout and choose their teams from aspiring young models nationwide before guiding them through assignments, which include photo shoots, runway shows and commercials for some of America’s best known brands. Throughout the series, the supermodel coaches will mentor these young hopefuls taking the lessons and skills they have learned and using them to guide their teams through challenges that accurately depict what it takes to have a career as a model and be the face of a brand. During the process, these young models will be exposed to the very best photographers, stylists and designers in the fashion world. In the end, one girl will be chosen to become ‘The Face’ of a well-known brand, earning a real contract as the brand ambassador. As the image of this brand, the winner will become a spokesperson for that company, representing it from all angles – in print, on-air and at brand-hosted events. (Source: oxygen.com)